For Steve Holleran, a camera has always been a means to capture the beauty of the world. From commercials to documentaries to shorts and music videos, he has always focused on images that tell compelling stories. For his latest project, indie feature The Land, he teamed up with Steven Caple Jr., a friend of his from his USC MFA Production Program days.

The ALEXA XT has the same size sensor as previous models, but with its increased processing power, it can now record the full sensor area all at once.

Arri has recently started the second Open Beta phase for Software Update Packet 10.0, and they've announced some exciting features for this release.

Apple just released Final Cut Pro 10.1.2, which has a host of new features including improved media management tools, Rec709 LUT support for Log footage (Arri, Sony, Canon, and Blackmagic cameras), 3DLUT support for the Arri AMIRA, and support for their new ProRes 4444 XQ codec.

The Arri ALEXA XT, featuring a new XR recording module and in-camera ARRIRAW recording up to 120fps, has started shipping across the US. In this three part video series, Andy Shipsides goes hands-on with the camera and takes us through the technical details and workflow processes.

The Alexa XTand Alexa Classic with the XR recording module both have the ability to read ASC CDL (Color Decision List) LUT settings as they record.

The Arri ALEXA XT has starting shipping across the US, and we recently put our hands on one to see what it could do. The ALEXA XT features the XR, or extended recording, module that allows you to record in ARRIRAW, along with ProRes or DNxHD.

When I visited Arri's NAB booth, I got a chance to speak with Marc-Shipman Mueller, Product Manager Camera Systems at Arri, about the highly-anticipated ALEXA XT.

Today, Arri announced their new ALEXA XT (Xtended Technology) cameras, featuring in-camera recording of ARRIRAW up to 120fps. The SxS card module on the side of the ALEXA cameras is being replaced by an XR (Xtended Recording) recording module, which accepts new high performance Codex XR Capture Drive media.