Sony has just announced the new PMW-300, replacing the very popular PMW-EX3. As an evolution of the EX3, it features an interchangeable lens system and side-mounted viewfinder. The camera comes with a 14x zoom lens, and a 16x version will be available sometime later in the year.

The two Canon Compact Cine Zoom lenses, 15.5mm-47mm and 30mm-105mm, offer high performance with great flexibility. They each cover an extended range in a small, lightweight package. Both lenses focus very closely and do not distort the image throughout their range. Even with fast T2.8 apertures, they offer high resolving power with excellent contrast.

When we planned the redesign of our Burbank facility, we set out to upgrade our rental department with the most state-of-the-art and efficient rental bays we could imagine. A large part of this was introducing a completely redesigned resolution chart specifically designed to meet the more stringent demands of today's 4K digital cinema cameras and lenses.

It seems like this is a popular week for firmware upgrades! As promised several months ago, Canon has officially released the much-awaited firmware update for the 5D Mark III that enables a clean HDMI output.

We've covered some of Arri's Pro Camera Accessories before, specifically their kit for the Sony F5/F55.

The internet has proven to be a valuable tool for all of us, and there's no denying that using the internet for deliverables or proxies is changing the way we think about production. Sony's new CBK-WA100 wireless adapter allows you to directly upload your footage to a new cloud service (or an FTP server of your choosing), and expands your options for delivering content quickly.

At NAB this year Fuji is showing off their entire line of Cabrio lenses - the 19-90, the 85-300, and the brand new 14-28 T2.9.

There are definitely some unique filtration needs that arise from using today's large-sensor cameras. I stopped by Tiffen's NAB booth and talked with Sandie Stern about their new filter offerings, such as their IRND Polarizers.

I stopped by the Arri booth once again, this time to talk with Thorsten Meywald, Product Manager Lenses, about their new line of Master Anamorphic lenses.