Overview
You're invited to join us on Thursday, March 11 for Content Innovation: A Conversation with Matt Brasier of StyleShoots. This is a FREE virtual event that will be livestreamed on our YouTube Channel.
Special guest Matt Brasier (StyleShoots Creative Director) will outline some of the most common challenges for brands and retailers in today's environment. Touching on his previous experience as the Photography Manager at Net-a-Porter, Matt will highlight specific examples and demonstrate how modern brands are solving their content challenges. He will explain the importance of consistentency and creativity, as well as how some of the newest innovations in e-commerce content creation can enable you to achieve both.
Matt will also discuss:
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How to create informative and captivating product imagery for growing and fast-changing collections
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How to streamline workflows to meet target KPIs, save costs, and valuable time
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How to safely and efficiently produce different forms of imagery for your e-commerce platforms in times of social distancing
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How to create consistent visual output to enable consumers to make more informed buying decisions
The stream will be hosted by Jeff Lee (AbelCine Director of Education) and there will be time for audience Q&A throughout.
ABOUT STYLESHOOTS
StyleShoots machines are purpose-built for e-commerce content creation. By integrating camera, lighting, robotics, computer, and software into one unit, all seamlessly controlled by an iPad user interface, brands and content studios can produce high-quality photo and video assets at a much greater speed, while maintaining full creative control. Experience unparalleled workflow benefits from the photo shoot to preparing assets for publication across a variety of print and digital channels.
AbelCine has partnered with StyleShoots to provide support of their content creation machines in the US market, with a showroom located within AbelCine's Brooklyn location (by appointment only).
The StyleShoots lineup consists of four machines – Eclipse, Live, Horizontal, and Vertical – each designed to fit different creative needs.