Lens Choice
Through optics selection, configuration, or lens tuning cinematographers can achieve their artistic vision and maintain creative control in production.
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We’re proud to offer lenses from some of the top manufacturers: Angenieux, ARRI, Canon, Cooke, Fujinon, Sigma, Sony, TRIBE7, and ZEISS, among others. Here is a closer look at some of the cinema optics we carry.
Thanks to a modular design philosophy influenced by cinematographer feedback, key elements of the Angenieux Optimo Primes can be modified. The iris blades, internal optical element, and rear filter can all be configured to achieve the desired look and bokeh.
ARRI has always been an innovator with their cameras and lenses. From the ever-popular Super Speeds to the Master Primes, and now with Signature Primes, ARRI offers primes and zooms that help create gorgeous images. Some lenses lend character, while others translate an incredibly clean image. The choice is yours.
Each BLACKWING7 lens is hand-built using a proprietary technique, which allows its optical performance to be uniquely configured and tuned to the owner’s wishes and creative style. This is accomplished through the introduction of controlled distortion during the development and manufacturing processes.
Over the past 80 years, Canon has created one of the world’s largest range of optics. CN-E primes, cinema and servo zooms, Sumire primes, and new Flex Zooms compliment a wide variety of projects, from documentary to multi-cam to narrative. Canon lenses lend beautiful character to any image.
Cooke continues to develop their famous “Cooke look” and /i interface for digital full format cinematography, preserving an iconic aesthetic. The new lighter S8/i line of high-end cinema primes joins an already impressive offering of both spherical and anamorphic optics, as well as Varotal full frame zooms.
With a special coating, the Supreme Prime Radiance lenses enable cinematographers to create beautiful, consistent, and controlled flares, while maintaining contrast and avoiding transmission loss. SPR optics produce stunning blue flares, while otherwise creating images that match well with standard Supreme Primes.
Through optics selection, configuration, or lens tuning cinematographers can achieve their artistic vision and maintain creative control in production.
Cutting edge technology allows you to get the precise look you want, without sacrificing quality or modern lens design and mechanics.
Designed by leading manufacturers, the optics in these ranges offer reliability, leading-edge construction, and consistency among lenses in each line.
Before delivery to our sales customers, every new cinema-grade lens is inspected by our optical technicians and bench tested for precise calibration and peak performance. Learn more about our stringent sales prep process.
We carry an exotic selection of cinema optics for rent, including the latest tunable lenses, a wide range of anamorphics, vintage glass, and specialty devices. Our lens specialists can tune your lens package to your cinematographer’s specific requirements.
We offer white glove, authorized, factory-level repair and service on the full gamut of professional film and digital cinema lenses, using some of the most sophisticated analysis and calibration equipment in the industry.