The website unites AbelCine’s instore and online experience with access to products, services and educational resources
“From the outset, a primary objective of the new site was to bring the strong experience that customers already have with us to the virtual environment,” said Pete Abel, CEO of AbelCine. “This means easier access to all our professional products and services, as well as a whole new level of efficiency. All the business a customer does with us, whether it be in-person, by phone or online, is now seamlessly integrated. This benefits the customer and fosters our mission to provide a level of service that is unmatched in our industry.”
The AbelCine website is organized into four main sections: Buy, Rent, Support, and Learn.
At the core of the Buy and Rent sections on the new site are comprehensive product pages. With a focus on insightful descriptions, technical specifications, and related content, they help customers gain a deeper understanding and make informed equipment decisions. Users can search, sort and filter by attributes that are important for their work.
The Learn section brings together all AbelCine’s educational activities. It is the new home of AbelCine’s popular technical blog, as well as a calendar and booking system to make it easier for customers to find and participate in AbelCine’s training classes and community events, held regularly in their three locations: Los Angeles, Chicago and New York.
In essence, AbelCine’s site serves as a portal into all of the business a customer does with the company. This is accomplished through the Account section, which allows customers to view their online transaction history, as well as essential accounting information. Pro accounts include additional features that enable qualifying businesses to purchase on credit terms, view their companywide transaction history, manage their AbelCare accounts, and establish their users’ access levels.
AbelCine is currently working on future site releases that will introduce dynamic new tools relating to online education, product configuration, and collaborative quoting tools. The company will also introduce features and improvements to the account section, allowing customers to manage more of their AbelCine business, with greater ease.
For more information on AbelCine and to experience the new website, visit www.abelcine.com.
About AbelCine
AbelCine, established in 1989, is a full-service equipment and technology provider to the broadcast, production, and media industries. The company’s services, designed to support customers through every stage of the production cycle, include: equipment sales and rental, training and consultation, tech services and integration, financing and assurance programs.
AbelCine currently has facilities in Burbank, CA, Chicago, IL, and New York City, as well as a Development Center in Brooklyn, NY. AbelCine’s New York flagship operation will relocate to Brooklyn starting in the fall of 2017.
