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Header image for article Introducing the Arri ALEXA HD

Introducing the Arri ALEXA HD

The new Arri ALEXA HD camera is designed for economical and efficient HD video workflow. It shares the same sensor, color processing, controls, and menus, as well as accessories and software license options as the rest of the ALEXA line.

By eliminating certain features that many ALEXA users do not utilize for their productions, Arri was able to lower the cost to manufacture the ALEXA HD, making it the most affordable model in the ALEXA family. AbelCine is the exclusive North American reseller of the ALEXA HD, so watch my video above to learn all about Arri's newest offering.

Mitch Gross
Contributor

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Intro image for article Viewing ALEXA Log C Footage in Final Cut Pro X
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We've discussed many of the advantages of shooting Log C on the ALEXA before, but often one of the biggest roadblocks is the preconceived notion of an overly complex workflow. While this can be true if you need to grade the majority of your footage, often times (especially if you nail your exposure), a simple translation is all that is necessary.